Fewer and fewer people appear to be buying books on logo design, preferring instead to look online for inspiration. It’s not hard to understand why either, the internet is completely free, you don’t have to wait and you can pretty much always find what you’re looking for. With a real-life publication however, you have to buy the book in the first place and the book only has a limited amount of information in it.

That said however, it’s often good to read a physical book on the subject, as it stop you losing concentration and wandering on to something else. Buying and reading a physical publication on the subject you’re interested in will keep you in the framework you’re after.

I recently bought Dos Logos, a book on logo design by R. Klanten and N. Bourquin. The book features more than 3,000 logo designs and is split up into different categories, including media, design, fashion, urban, etc. Each of the sections contains a wealth of examples, going on to examine logo conventions in that particular industry.

What’s extremely interesting about this book is how it takes its own view on logo design and the different directions it can be taken in. The majority of other logo books tend to focus on the most well known logos, examining their history and design. This book on the other hand looks at logos that you’ll more than likely never have come across before; analysing each logo and discussing more complex ideas surrounding logo design. A lot of the logos in the book have been reduced down to their simplest form, meaning you’ll see pictograms, icons, illustrations, etc. etc.

If you’re interested in the most famous logos and logo designers, you’re probably better advised going for one of the mainstream books. If however, it’s inspiration and creativity you’re looking for, you wont find a more suitable logo design publication than this one.